Warren Henry Auto Group

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With almost half a century of automotive excellence, Warren Henry Auto Group was writing their next chapter with a brand-new, state-of-the-art, amenity-rich headquarters in North Miami. Redline Media Group was now tasked not only with telling the selling stories of their Jaguar, Land Rover, Infiniti, Koenigsegg, Audi, Lamborghini, & Bugatti brands, but also to build awareness and excitement for their upcoming move.

Project Details

Warren Henry Auto Group

February, 2018


Internal and external communications messaged the move and benefits for customers: The largest charging station in the USA; gourmet coffee counter; expanded service area and more.
Once the move was completed, the two-month market saturation for the campaign was deployed on traditional and digital media generating millions of impressions, and generating a swift kick-off to success.